The following article comes from science and technology innovation board Daily by Song Ziqiao.
Science and technology innovation board Daily.
Science and technology innovation board Daily is sponsored by the director of Shanghai Newspaper Group and produced by Cailian. Focusing on emerging industries and capital is an important public opinion frontier for science and technology innovation board, emerging industries and capital, covering a new generation of information technology, semiconductors, biomedicine, new energy, new materials, funds, etc., and providing product system services such as media, data, cities and investment banks.
On June 6th, Netling, a private enterprise in China, released the first domestic consumer-grade satellite Internet terminal equipment-Netling Satellite Internet Access Machine, which only provides high-speed and low-delay satellite broadband service for remote areas without signal. The product is divided into two versions, the standard version costs 29,800 yuan, and the Pro version costs 49,800 yuan. The product has been put on sale in the company’s self-built mall, and users need to buy satellite traffic in addition to the terminal.
Netling satellite internet access machine
This product is aimed at Starlink terminal, a consumer-grade satellite Internet access device of Mark Musk. SpaceX sells the standard version of Starlink terminal at a unit price of $599, and the high-performance version is priced at $2,500.
Third generation Starlink terminal
Obviously, SpaceX has stronger cost control ability. Netling satellite communication equipment uses the public satellite network, and the Spacex satellite chain model is a whole chain, covering the whole chain from satellites, reusable launch vehicle manufacturing to satellite launch. The controllability of the number and cost of low-orbit satellites in the satellite chain is beyond the reach of all countries and institutions.
Focusing on the product, according to the official introduction, in terms of product volume, the antenna area of Netling satellite Internet access machine is reduced by 20% compared with the second generation Starlink terminal; Compared with the antenna with the same physical size, the performance is improved by 2 times; Adopting fully integrated mode, the fuselage thickness is only 49mm and the weight is about 4.5 kg; The back adopts the combination of X backboard design and breathing aura, which intuitively prompts the product’s star-seeking and networking status; The connected Asia-Pacific 6D Qualcomm Satellite can support up to 20Mbps/ uplink/100Mbps downlink bandwidth, and it actually enters the use scenario, which is enough to meet the basic network needs of up to 10 people. Dual Type-C interface, which supports uninterrupted power exchange and switching, and supports the support of docking station for wired network port, which is convenient for professional equipment connection; The adopted independent WI-FI amplifier has a maximum power of 100mw and an outdoor coverage radius of 50 m..
From the perspective of application scenarios, both of them are dedicated to serving communication scenarios that are not covered by terrestrial networks.
At the press conference, Liu Yu, executive vice president of Netling, said that China still has 60% of its territory and 3 million square kilometers of territorial waters without network coverage; And 2 million herders have no nets for half a year; In addition, 200,000 hard-core off-road vehicle customers every year are just-needed user scenarios of satellite broadband. Besides, as a China enterprise, there are broader market opportunities in the Belt and Road Initiative.
According to Wang Ling, the company has developed a variety of satellite broadband terminals, including satellite parabolic antennas, radio frequency devices, embedded software and hardware, etc., to realize intelligent functions such as automatic satellite alignment, OTA upgrade of products, and remote diagnosis. In addition, the company builds platform-based software to realize the online management and service operation of the terminal, and realizes the one-stop service ability of users in the life cycle of equipment through OneLinQ Netling APP.
However, both Netling and Starlink have a long way to go to popularize them to the public.
In addition to the equipment purchase price, users also have to pay the satellite communication bandwidth fee, and the price is the biggest obstacle to the smooth realization of the closed-loop business of this kind of products. The goal of not losing money was achieved when the Starlink terminal was online for more than two years and the number of users far exceeded 1.5 million.
According to public information, at present, the cost of satellite communication bandwidth in China is about 300 yuan per g, which can only be used for one hour in Tik Tok, and the standard version of the traffic package of Netling Internet access machine is priced at 320 yuan per g.. The monthly fee of the Starlink terminal is also high. In the latest price adjustment, for the "Global Roaming Plan" of the Starlink terminal, the fee for settlement users in US dollars increased from US$ 200 to US$ 400 per month, an increase of 100%.
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Original title: "Can the domestic" Star Chain Terminal "get online for 29,800 yuan when it comes to no man’s land? 》
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