Perfect diary ＂bionic film＂ essence lipstick shining conference, promoting the continuous upgrading of beauty industry

　　Nowadays, the competition in China’s cosmetics market is fierce, and the domestic cosmetics market has been growing, and more and more emerging brands have emerged. However, in the era of fragmentation, if brands want to break out of the circle and get long-term development, they must have a keen insight into the trends in the industry and have a deep understanding of the needs of consumers. As a new generation of professional beauty brand, Perfect Diary has been making continuous efforts in the field of make-up skin for many years, leading the new beauty trend of makeup and maintenance, and bravely climbing the beauty peak.

　　In September last year, Perfect Diary once again waved the banner of innovation and successfully held the first launch conference of "bionic film" essence lipstick, which opened a new breakthrough in the integration of brand makeup and maintenance. This conference is a brand-new exploration of the definition of beauty, and it also brings more imagination space for exploring the combination of Industry-University-Research medicine and modern art aesthetics.

　　At the conference site, Perfect Diary also held the Biomimetic Membrane Technology Forum, and specially invited many experts such as Cheng Jing, chief scientific officer of Perfect Diary, to share and speak and witness the research and development story behind the new brand lipstick species, namely bionic membrane essence lipstick. Biomimetic film lipstick is the first product launched by Perfect Diary, which combines lip essence, blush makeup effect and lip film effect. The main purpose is to break through the limitations of traditional makeup products, and at the same time solve the problem of consumers’ demand for lipstick "color fixing and color locking", so that makeup products can also provide consumers with skin care effect and provide consumers with a brand-new product experience that truly conforms to the concept of "integrating makeup and nourishing".

　　Perfect diary bionic film essence lipstick through the creation of lip bionic film Biolip™ Technology, with biotechnology research and development to enhance product efficacy, create lip bionic sebum film, while achieving excellent effects of color development and uniform color locking, it can also dilute lip lines, increase skin moisture content after continuous use for two weeks, significantly improve lip dryness and roughness, and make lip skin smoother. In addition, Perfect Diary has made great innovation in formula research and development with the first bionic film essence lipstick, and also chose to return to simplicity and neatness in packaging design, which is closer to the needs of consumers. The perfect diary of the new era adheres to the research and development concept of BIO-TEC biotechnology products, integrates biotechnology and skin care ingredients, and leads the new trend of cosmetic care.

　　Perfect diary insists on taking consumers as the center of gravity and constantly improving brand strength. I hope that in the future, Perfect Diary will continue to challenge the boundaries of beauty cosmetics, and together with various forces inside and outside the industry, it will continue to lead the growth and progress of beauty cosmetics, promote the sustainable development of beauty cosmetics industry with practical actions, and create more effective cosmetic products.